ay　your　reactions　and　think。　That　is　most　important。　We　will　always　have　emotions　of　fear　and　greed。　From　here　on　in；　it　is　most　important　for　you　to　use　those　emotions　to　your　advantage　and　for　the　long　term；　and　not　simply　let　your　emotions　run　you　by　controlling　your　thinking。　Most　people　use　fear　and　greed　against　themselves。　That's　the　start　of　ignorance。　Most　people　live　their　lives　chasing　paychecks；　pay　raises　and　job　security　because　of　the　emotions　of　desire　and　fear；　not　really　questioning　where　those　emotion…driven　thoughts　are　leading　them。　It's　just　like　the　picture　of　a　donkey；　dragging　a　cart；　with　its　owner　dangling　a　carrot　just　in　front　of　the　donkey's　nose。　The　donkey's　owner　may　be　going　where　he　wants　to　go；　but　the　donkey　is　chasing　an　illusion。　Tomorrow　there　will　only　be　another　carrot　for　the　donkey。〃

〃You　mean　the　moment　I　began　to　picture　a　new　baseball　glove；　candy　and　toys；　that's　like　a　carrot　to　a　donkey？〃　Mike　asked。

〃Yeah。　And　as　you　get　older；　your　toys　get　more　expensive。　A　new　car；　a　boat　and　a　big　house　to　impress　your　friends；〃　said　rich　dad　with　a　smile。　〃Fear　pushes　you　out　the　door；　and　desire　calls　to　you。　Enticing　you　toward　the　rocks。　That's　the　trap。〃

〃So　what's　the　answer；〃　Mike　asked。

〃What　intensifies　fear　and　desire　is　ignorance。　That　is　why　rich　people　with　lots　of　money　often　have　more　fear　the　richer　they　get。　Money　is　the　carrot；　the　illusion。　If　the　donkey　could　see　the　whole　picture；　it　might　rethink　its　choice　to　chase　the　carrot。〃

Rich　dad　went　on　to　explain　that　a　human's　life　is　a　struggle　between　ignorance　and　illumination。

He　explained　that　once　a　person　stops　searching　for　information　and　knowledge　of　one's　self；　ignorance　sets　in。　That　struggle　is　a　moment…to…moment